Last Updated: 9th of March 2025
This Privacy Policy explains how House of Nova London (“we”, “us”, “our”) collects, uses, and protects your personal information when you visit https://houseofnovalondon.com, make a purchase, or otherwise interact with our services (the “Services”).
We operate this store using Shopify as our e-commerce platform and hosting provider.
By using our Services, you acknowledge that you have read and understood this Privacy Policy.
Data Controller
CJ-Commerce, Sole Proprietorship, registered under KVK number 98480413 and trading as House of Nova London, is the controller of your personal data.
Shopify acts as our data processor.
A. Information you provide directly
Name
Billing and shipping address
Email address
Phone number
Payment information (processed securely – we do not store full card numbers)
Order details (purchases, returns, inquiries)
B. Information collected automatically
Through cookies and analytics tools we collect:
IP address
Browser type and device information
Pages viewed and time spent on the site
Cart actions (e.g., items added or removed, abandoned carts)
C. Information from third parties
We may receive limited data from:
Payment providers
Shopify
Advertising and marketing partners Google Ads
We do not buy or sell personal data.
We process personal data under the UK GDPR on the following legal bases:
Contract necessity – to process and deliver your orders
Legitimate interests – to improve our Services, prevent fraud, and perform basic analytics
Consent – for email marketing and non-essential cookies where required
Legal obligations – to comply with tax, accounting, and consumer protection law
We use your information to:
A. Process your orders
Create and manage your customer account
Process payments
Fulfil and deliver orders
Provide order updates and tracking
Handle returns and exchanges
B. Provide customer support
Respond to questions and complaints
Resolve delivery and product issues
C. Improve and personalise our Services
Analyse website performance and usage
Improve navigation and product offering
Show content that may be relevant to you
D. Marketing & advertising (where legally permitted)
Send promotional emails or newsletters (with your consent where required)
Show personalised or general ads on and off our site
You can unsubscribe from marketing at any time by using the link in our emails or by contacting us.
We may create customer segments or profiles based on your browsing and purchase activity to show more relevant offers.
You may object to profiling by contacting us at support@houseofnova-london.com
E. Security & fraud prevention
Protect your account
Detect and prevent fraudulent activity
Ensure safe payment processing
F. Legal compliance
Meet tax, accounting, and regulatory requirements
Respond to lawful requests from authorities
We share personal data only when necessary:
A. Shopify
Shopify hosts our online store and processes data to operate checkout, payments, analytics, and fraud detection.
B. Service providers
We may share limited data with:
Payment processors
Shipping and logistics partners
IT and analytics providers
Email and marketing platforms
All service providers are bound by confidentiality and data-processing agreements.
C. Marketing partners
We may share hashed or pseudonymised identifiers with advertising partners Google Ads so they can show relevant ads in line with their own privacy policies.
D. Legal reasons
We may disclose information if required by law or to protect our rights, property, or safety.
We do not sell your personal data.
We use cookies and similar technologies to:
enable essential site functions (checkout, account login)
remember your preferences
analyse site usage and performance
support advertising and remarketing (with consent where required)
You can manage cookies in your browser settings or via our cookie banner when you first visit https://houseofnovalondon.com
Blocking some cookies may affect how the site functions.
We take reasonable technical and organisational measures to protect your personal data.
However, no method of transmission or storage is completely secure.
Personal data may be stored:
on secure servers in the UK and/or European Economic Area (EEA)
by Shopify, which may process and store data in Canada, the United States, and other regions in line with its Data Processing Addendum and Standard Contractual Clauses
We retain personal data only as long as necessary for the purposes described in this Policy or as required by law.
Some service providers (including Shopify and advertising partners) may process data outside the UK.
Where data is transferred internationally, we rely on:
UK Standard Contractual Clauses (SCCs)
Adequacy decisions
Other recognised safeguards under UK GDPR
You have the right to:
Access – request a copy of your personal data
Rectification – correct inaccurate or incomplete data
Erasure – request deletion of your data where legally possible
Restriction – ask us to limit how we use your data
Objection – object to certain processing, including direct marketing
Data portability – receive your data in a structured, machine-readable format
Withdraw consent – where processing is based on consent
To exercise your rights, contact us at support@houseofnova-london.com
We may ask you to verify your identity.
You can also lodge a complaint with the UK Information Commissioner’s Office (ICO).
Our Services are not intended for children under 13.
We do not knowingly collect personal data from children.
If you believe a child has provided us with personal data, please contact us so we can delete it.
Our website may contain links to external sites.
We are not responsible for their privacy practices.
Please review their privacy policies before providing any data.
We may update this Privacy Policy from time to time.
The “Last Updated” date at the top shows the latest version.
Where required by law, we will notify you of significant changes.
If you have questions or wish to exercise your rights, contact us:
Customer Service Hours: 8 am to 18 pm (GMT)
Email: support@houseofnova-london.com
Phone: +447311131410
Support is provided from The Netherlands with dedicated English-language support for UK customers.
We aim to respond within 24 hours on business days.
